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Our Story

Affordable
Luxury
Eyewear

Founded by David and Neli in 2020, Hooligans Eyewear was built on one mission — to help you find the perfect pair of eyewear, easily, confidently, and at a great value.

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Hooligans Eyewear
EST. 2020Hooligans Eyewear
100% AuthenticIn-House InventoryFree Shipping on Every Order10,000+ Happy CustomersOfficial & Licensed Suppliers OnlyShips From Our Own WarehouseAffordable Luxury EyewearEST. 2020No Drop Shipping · Ever100% AuthenticIn-House InventoryFree Shipping on Every Order10,000+ Happy CustomersOfficial & Licensed Suppliers OnlyShips From Our Own WarehouseAffordable Luxury EyewearEST. 2020No Drop Shipping · Ever
Who We Are

Built on authenticity.
Driven by style.

We started our journey in 2020 — right at a time when the world was rapidly shifting online. What began as a simple idea quickly turned into something much bigger. In our very first year, we reached our first 1,000 sales — a milestone that confirmed we were on the right path.

Hooligans Eyewear was founded by David and Neli, driven by a shared passion for fashion and a vision to make premium eyewear more accessible. We began by selling on major marketplaces — eBay, Poshmark, Mercari, Grailed, and Tradesy — platforms that helped us grow, learn, and connect with thousands of customers across the United States.

From the very beginning, we focused on one category we truly love — designer eyewear. Sunglasses and optical frames are not just accessories; they are a statement of style, personality, and confidence. Today, we proudly work only with official and licensed suppliers, ensuring that every item we sell is 100% authentic.

In 2024, we launched our own website with one clear goal: to give our customers a better, more flexible shopping experience. Every product you see is in stock and ready to ship from our own warehouse. We personally manage our inventory — no third-party fulfillment — to guarantee fast handling, quality control, and reliability.

2020Founded
10K+Happy Customers
1K+First-Year Sales
100%Authentic
Our Journey

How We Got Here

From a living-room idea to 10,000+ happy customers

The Beginning

Hooligans is Born

David and Neli founded Hooligans Eyewear with a shared passion for fashion and a mission to make premium designer frames accessible to everyone.

2020
The Beginning · 2020

Hooligans is Born

David and Neli founded Hooligans Eyewear with a shared passion for fashion and a mission to make premium designer frames accessible to everyone.

2020
First Milestone

1,000 Sales in Year One

In our very first year, we surpassed 1,000 sales — a milestone that confirmed we were on the right path and that our customers valued authenticity above all.

First Milestone · 2020

1,000 Sales in Year One

In our very first year, we surpassed 1,000 sales — a milestone that confirmed we were on the right path and that our customers valued authenticity above all.

Growth

Expanding Across Marketplaces

We grew our presence across eBay, Poshmark, Mercari, Grailed, and other marketplaces — connecting with thousands of customers across the United States.

2021–23
Growth · 2021–23

Expanding Across Marketplaces

We grew our presence across eBay, Poshmark, Mercari, Grailed, and other marketplaces — connecting with thousands of customers across the United States.

2024
Our Own Home

HooligansEyewear.com Launches

We launched our own website to give customers a better, more flexible experience — with our full catalog, every item in stock in our warehouse, and zero drop shipping.

Our Own Home · 2024

HooligansEyewear.com Launches

We launched our own website to give customers a better, more flexible experience — with our full catalog, every item in stock in our warehouse, and zero drop shipping.

Today

10,000+ Happy Customers

From Gucci to Miu Miu, Prada to Tom Ford — we now carry hundreds of authentic styles, loved by over 10,000 customers and growing every day.

2026+
Today · 2026+

10,000+ Happy Customers

From Gucci to Miu Miu, Prada to Tom Ford — we now carry hundreds of authentic styles, loved by over 10,000 customers and growing every day.

Real People. Real Pairs.

Our Customers

10,000+ happy pairs and counting. Tag us @HooligansEyewear

KP
katrinpashynska
Miami, FL
Customer photo — katrinpashynska
1,284 likes
katrinpashynska obsessed with my new frames from @hooliganseyewear 🖤 arrived in 2 days, 100% authentic. #CelineEyewear#HooligansEyewear
2 days ago
LT
lily.tkachuk_
New York, NY
Customer photo — lily.tkachuk_
986 likes
lily.tkachuk_ just got these from @hooliganseyewear. best deal I found online — no question. #PradaSunglasses#DesignerEyewear
5 days ago
AY
alana_yav
Los Angeles, CA
Customer photo — alana_yav
2,107 likes
alana_yav ordered Monday, wore them Wednesday ✈️ @hooliganseyewear never disappoints. #TomFord#OOTD
1 week ago

@HooligansEyewear

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The Hooligans
Difference

Four commitments we make to every customer, every time.

01

100% Authentic

Every frame we sell is a genuine article — sourced directly from the brand or authorized distributors. Your trust is our most important asset.

02

In-House Inventory

We own every item we list. No waiting on suppliers, no out-of-stock surprises. If it's on our site, it's in our warehouse — ready to ship today.

03

Affordable Luxury

Designer eyewear without the designer markup. We cut out the middlemen so you get the frames you love at prices that make sense.

04

Free Shipping

Every order ships free, every time. No minimums, no thresholds — just your eyewear delivered straight to your door.

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Your perfect pair awaits

Every frame.
Every face.
Every style.

From classic aviators to bold cat-eyes — explore hundreds of authentic designer frames in stock and ready to ship.

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OUR CUSTOMERS

AUTHENTIC DESIGNER EYEWEAR SINCE 2020AUTHENTIC DESIGNER EYEWEAR SINCE 2020AUTHENTIC DESIGNER EYEWEAR SINCE 2020AUTHENTIC DESIGNER EYEWEAR SINCE 2020AUTHENTIC DESIGNER EYEWEAR SINCE 2020AUTHENTIC DESIGNER EYEWEAR SINCE 2020